What is up with the Humble Daily Bundle?

For the past week or so, the guys at Humble Bundle have been putting out a new bundle every day. This should be something I'm excited about - I am passionate about getting good deals on games! However, this whole thing feels very, very wrong. I've been disappointed almost every day. I think I know why, though.

Humble Values

To me, prior to this daily sale promotion, Humble Bundle as a brand represented:

Of these, I think only the "support charity" element is still present in these daily sales.

Other Stuff Humble Lost

All of these things I can get - probably the primary audience is Windows gamers who prefer Steam. It doesn't take a lot of analysis to understand that's where the market is right now. I still just think it's sad to see the things that defined the "humble" in the "Humble Bundle" fall by the wayside.

What's the Deal, Humble?

When Humble announced they were doing daily bundles, I was excited. I figured that doing a daily bundle meant they had enough cool stuff to show us that they were confident in their lineup.

However, what's been shown so far is disappointing. A lot of it is recycled, and even beyond that the offerings are weak and break the "Humble brand" that they've established.

I don't really know what the future will bring for this set of daily sales, and I don't know what they have planned long term for the brand. However, as someone who valued what they had created previously, this current set of sales is troubling to me.